Eurocucina 2010 – day two.

As featured in

Image of the entrance to the show.

Today I’m reporting to you on two completely different categories of kitchen cabinet companies. These are: 1) the well-established brands, such as Poggenpohl, Varenna and Allmilmö, and 2) an entirely different part of the industry that is hardly known on our side of the pond- traditional Italian kitchens companies-that includes manufacturers like Jumbo Collection, Gianluca Donati and Verona.

As always, Varenna had a large stand (booth) that was well-appointed. It offered lots of great products and innovative designs that featured interesting finishes and novel uses of materials.



By comparison, Poggenpohl‘s stand, though very spacious, was somewhat boring with displays that were somewhat predictable. From an esteemed brand such as Poggenpohl, one would expect a more exciting showing…


Allmilmö offered a mixed bag with some displays incorporating cool ideas-like incorporating a LaCornue Rotisserie in a modern setting-and others that felt small and a bit outdated. Of the latter, most were of the same models that the company has shown before.

Eurocucina is not, however, just about contemporary-style kitchens. For more traditional- or classic-inspired cabinetry, there’s an established segment of the European kitchen industry that is hardly known in the U.S. Following are some examples:


Most of these companies go to Russia and other former Soviet Union republics, as well as the Middle East, for their production. At the show, some of these companies have salespeople that only speak Russian and/or Arabic.





Amir J. Ilin, the president of Küche+Cucina, a design firm he started 24 years ago. Ilin’s work has been featured on HGTV, on Donald trump’s The Apprentice, in numerous national publications and on many national magazine covers. He is also the recipient of various design awards, among them “Best of Show Design Award”, from Signature Kitchens & Baths 8 times!Ilin was commissioned to design special projects in very exclusive homes, some located far away from his base in NJ. He was also chosen to create the cabinetry for the newly renovated Plaza Hotel, in NYC, as well as several luxury multi-unit projects around the country. To date, Ilin was involved in installations of more then 3,000 kitchens around the US and the islands, as well as many outside the US, many for well known clients.

This Post Has 2 Comments

  1. Design

    Italian or German design – I’m in love with these!

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